Banco do Brasil Foundation
Strategy
2020 was the second year of the five-year cycle of Banco do Brasil Foundation's Strategic Plan. During this period, BB Foundation worked to value lives and transform realities, looking for effective solutions for the sustainable development of Brazilian communities.
As a good management practice, BB Foundation revised and updated its Strategic Plan, contemplating new strategic directions, but without changing its purpose, vision and targets for the future, as well as its values and principles.
With the revision of the Plan, the strategic map containing the objectives to be achieved in each perspective was simplified. With this, we sought to provide the various stakeholders with a clearer understanding of the what future plans BB Foundation has for the coming years. A new perspective was also included - Sustainability, which deals with BB Foundation's alignment with ESG (Environmental, Social and Governance) criteria.
Based on the history of BB Foundation's performance, and in view of the challenging scenario for the coming years, including that imposed by the new coronavirus pandemic, it was decided to prioritize socioenvironmental investment in five structured programs, which constitute a set of planned and systematized initiatives that seek to promote socioenvironmental transformation, generating tangible results with a focus on HUMANITARIAN HELP through social assistance actions; EDUCATION FOR THE FUTURE of children and adolescents; SOCIAL TECHNOLOGY as a solution for effective transformation in communities; preservation of the ENVIRONMENT with job and INCOME creation and promotion of VOLUNTEERING.
We also linked the programs to the Sustainable Development Goals (SDGs), focusing on the goals of the 2030 Agenda set by the United Nations, which aims to mobilize governments, companies and institutions in the search for solutions for sustainable development and facing challenges globally. Our socioenvironmental programs and projects are directly or indirectly linked to one or more SDGs.
Five-Year Strategic Plan 2019 | 2023
Purpose
Value lives for
transforming realities
Vision
To be recognized by society as a promoter
of solutions for socioenvironmental
transformation in Brazil
Values & Principles
Ethics and integrity as basis
Social sensitivity with respect to diversity
Socioeconomic empowerment for sustainability
Efficiency and innovation that generate inclusion
Effectiveness in socio-environmental transformation
Strategic Map
Society
Promote people's protagonism and
promote the use of social technologies
Shared Value
Strengthen the brand to boost the mobilization
of new partnerships and generate value for stakeholders
Sustainability
Ensure best environmental, social
and governance practices
Processes
Accelerate innovation and digital transformation,
with a focus on excellence and operational efficiency
People
Foster organizational culture, with a focus
on high performance and training of leaders
Structured Programs
Education for the future
Prepare children and adolescents for the
future, developing skills and knowledge
so that they are protagonists of their
lives
Social Technology
Expand the use and appropriation of
social technologies as solutions to
socioenvironmental demands by
vulnerable communities
Volunteering
Contribute for the promotion of
citizenship and decent living in
communities under vulnerability
situations through volunteering actions
from Banco do Brasil Congolomerate's
employees
Environment and Income
Generate income for traditional
communities and populations in
situations of social vulnerability, poverty
and unemployment in line with
environmental care and the promotion
of a sustainable country
Humanitarian Aid
Minimize the negative impacts on
populations affected by humanitarian
crises and calamities, promoting actions
of assistance and access and
maintenance of basic human rights
